Privacy Policy
Last updated: 15 October 2026
1. Introduction
Pardale (operated by Pardale Pty Ltd) is committed to protecting your privacy in accordance with the Australian Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). This Privacy Policy explains how we collect, use, disclose, and otherwise handle your personal information.
2. Information We Collect
We collect and maintain the following types of information:
- Account Information: Your name, email address, business name, business address, and phone number
- Customer Data: Names, email addresses, and phone numbers of your customers (which you provide to us)
- Usage Data: Pages visited, features used, login times, and interaction patterns with the Pardale platform
- Payment Information: Payment method details processed securely by Stripe (we do not store credit card details)
- Communications: Support emails, feedback, and customer service inquiries
3. How We Use Your Information
We use the information we collect for the following purposes:
- • To provide and maintain the Pardale service
- • To send review requests to your customers on your behalf
- • To process payments and manage your subscription
- • To send product updates, service announcements, and support communications
- • To improve and optimize the Pardale platform
- • To comply with legal obligations and regulatory requirements
4. How We Share Your Information
We do not sell your personal information to third parties. We only share your information with:
- Service Providers: Trusted providers who help us run Pardale, such as payment processing, message delivery and hosting. Some are located overseas, including in the United States.
- Platforms You Connect: Services you choose to link to Pardale, such as Google or Facebook, receive only what is needed to do what you ask (for example, publishing a post you have approved).
- Legal Requirements: When required by Australian law, court order, or government authority
These service providers are contractually obligated to use your information only as necessary to provide services to us.
5. Your Customers' Data
When you provide your customers' data to Pardale, you act as the data controller under the Australian Privacy Act. You confirm that:
- • You have a lawful basis (such as consent) to share this data with us
- • Your customers are aware their information may be used to send review requests
- • You comply with all applicable privacy laws when collecting this information
Pardale processes your customers' data only on your instruction and solely to provide the service you have requested.
6. Facebook and Instagram
If you connect a Facebook Page and its linked Instagram account, we use that connection only to publish the posts you create or schedule in Pardale. We do not read your messages, use this data for advertising or sell it. You can disconnect at any time in Pardale, which removes our access straight away, or remove Pardale in your Facebook settings. To ask us to delete this data, see our data deletion instructions.
7. Data Retention
- Account Data: Kept while your account is open, and after you cancel so you can come back to it. To have it deleted, email support@pardale.com
- Customer Data: Kept while your account is open, and after you cancel until you ask us to delete it
- Deleted Items: When you delete a customer, review, location, automation, QR code or website widget, or remove a team member, we keep a copy for 30 days so we can restore it if it was deleted by mistake, then delete it.
- Backups: We keep encrypted backups of all data in Australia for 35 days so we can recover from mistakes or technical problems. Deleted data can stay in these backups, and in our hosting provider's recovery systems, for up to 35 days after we delete it.
- Compliance Logs: Retained for 7 years as required by Australian legal and regulatory obligations
8. Security
We protect your information with measures including encryption in transit (TLS) and access controls that limit who can see your data. Payment card details are held by our payment processor, not on our systems. No system is completely secure, but we work to keep your information safe and will respond to any data breach as the law requires.
9. Your Rights Under Australian Privacy Law
Under the Australian Privacy Act, you have the following rights:
- Right to Access: You may request access to the personal information we hold about you
- Right to Correction: You may request correction of inaccurate or incomplete personal information
- Right to Deletion: You may request deletion of your personal information where not required for legal purposes
- Right to Privacy Complaint: You may lodge a complaint with the Office of the Australian Information Commissioner (OAIC)
To exercise any of these rights, contact us at support@pardale.com
10. Cookies
We use cookies to enhance your experience with Pardale:
- Essential Cookies: Required for authentication and session management
- Analytics Cookies: Used to understand how you interact with the platform and improve our service (you can disable these in your browser settings)
11. Contact & Complaints
If you have any questions about this Privacy Policy or your personal information, please contact us:
Email: support@pardale.com
We will respond to your inquiry within 30 days as required by the Privacy Act.
If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC)